We are Havas, a global network leader in the communication sector that delivers integrated solutions to leading brands.
Headquartered in New York, the network brings together 20.000 experts in 100 countries.
The agency is built on an integrated structure, including 60 “Havas Villages” around the world that combine digital, creative and media capabilities and teams under one roof.
We believe in meaningful brands.
Because meaningful brands are better for business and better for the world we live in.
We use the power of ideas, creativity, media and entrainment, to drive growth and to drive change, helping brands better engage with their communities through authentic message and experience, helping business grow sustainably; and, hopefully improve people’s lives.
That’s why we exist.
Over 40 years of experience in international agencies.
He has been CEO, as well as founder and shareholder, of Havas for 34 years now.
He is also President of the Havas Village in Italy, designed to increase synergies and creativity putting together under one roof all the agencies of the Group.
Dario has a solid entrepreneurial attitude, as well as strong leadership skills.
His daughter Sophie says he’s no match for her ping pong skills. His son Giacomo tells him that his fashion sense is stuck somewhere between the 70s and the 90s. Finally, his wife Mariella keeps asking him to kindly avoid fixing things because he always ends up breaking them. Nevertheless, Luissandrohas been acknowledged and praised multiple times in all of the major awards of the advertising industry. In his 20+ year-long career he has worked in 4 cities and 2 continents and has flexed his creative muscles on some of the most iconic global brands, the likes of which span from fashion, to cultural institutions, to personal hygiene, to beer. Luissandrois a firm believer of never-ending apprenticeship. Also, he’s not a fan of untainted creativity devoid of reality. On the contrary, he embraces reality and deep dives in it. He’s more than convinced that in this ever-changing, multi-channel movie-house that civilization has become, only ideas rooted in real data and relying on strong emotions and/or wild imagination resonate with people.
Tuscan by origin and Milanese by adoption, Rosita wanted to work in advertising since she was 8 years old, intrigued by the “advice for purchases”.
She joined Havas in 2010 and has worked on integrated projects for Telecom Italia, Costa, Ferrero, Campari, Q8, coordinating creative works for classic, digital and social media, PR activities and events.
Determined in character and enterprising in spirit, she enthusiastically faces every challenge.
Passionate about travel, she draws inspiration from everything that can be called culture to listen and understand the needs of man.
Rosita attended a Master in Growth Hacking in 2018.
Today, in addition to being responsible for the clients she manages, she is also the New Business Director.
Riccardo is Chief Financial Officer of all the agencies of the creative division of Havas Group in Italy, with over 15 years worth of finance expertise.
Prior to his role in Havas, he has worked for professional studios and the Italian branch of the group Gea MG, gaining experience in Administration, Business management, Consolidated balance and Tax.
He’s been with Havas since 2001, first as Financial Controller, then in 2010 as CFO of Arnold WW Italy and Deputy CFO of Havas Creative Italy. In 2014 he’s been nominated Country CFO.
He has a degree in Economics and commerce, and a Master in Business Administration gained at the University Guglielmo Marconi.
Passionate about communication since ever, she is intrigued by powerful insights, with the capacity to impress people and thus create relevance and memorability.
After graduating in Business Administration with a specialization in Marketing at the Bocconi University, then collecting a 2-years experience in consumer data analysis in market research, she entered the world of communication and advertising agencies.
She worked for important international groups such as Saatchi&Saatchi, DLVBBDO and Havas, managing clients in a wide variety of industries and sizes: Procter and Gamble, Mondelez, Henkel, PepsiCo, Allianz, Giovanni Rana, Galbani, Reckitt Benckiser, Parmalat, Disney, Pernigotti, Editrice Quadratum. While agencies and clients kept changing, her passion for communication has remained the same.
A passion that has also been fueled by brand strategy seminars held by Jean Noel Kapferer and Joe Pons, which have brought her closer to strategy and new business issues.
She takes each project as a challenge, where deep analysis is the means to grasp the essence of each problem and find the best answer in terms of communication.
Over 15 years of experience in managing and developing projects with high technological value. Passionate about technology and innovation.
In 2015 he joined the Havas Group as a Project Director, coordinating and supervising the agency’s digital projects.
In January 2017 he became Head of Digital of Havas Milan.
Previously, he had been a Partner and CEO at Arguo (now 21iLAB) Digital Agency based in Zurich and Milan.
Over the years, he has worked for clients such as Allianz, Barilla, Citroën, Esaote, Ferrero, Peugeot, Pirelli and Telecom Italia.
Dynamic and creative with 16 years of experience across different sectors (luxury, automotive, FMCG) and departments (digital, social, content).
Over the years he has worked for clients such as Lamborghini, TIM, Moncler, Ferrero, Edison Energia, Veuve Clicquot, PSA and Mediaworld.
He loves challenges and lives in a permanent state of re-invention.
He combines his passion for marketing and digital culture with his passion for vinyl, polaroids and good food.
His career began with Wasabi, where he was an intern and became a member of the agency, before joining Arnold World Wide as Head of Digital.
In his 4 years at Arnold, he helped to build the digital unit, bringing the team from 3 to 30 people.
In 2013, he joined the Havas Group, coordinating and managing successful digital projects.
In July 2017, he became CDO of Havas Milan.
Francesco began his career in 2000 working in various international agencies such as TBWA, Publicis and Doing. He is now leading the Strategic Planning team at Havas Milan.
He has a strong experience in both, the digital world as well as classical communication, especially in the design of integrated ecosystems.
He has worked for global brands such as: Ferrari, Eni, Nissan, Renault, Bnl Bnp Paribas, Findomestic, Expo 2015, Generali, Ikea, GSR, Telepass and Enjoy.
He started his experience in communications 30 years ago in New York, where he worked with big clients such as Coca Cola, Nestlè, Rejnolds Tobacco (Camel). He then continued his path in Milan, managing communication for other major brands like Heineken, Black&Decker, Martini e Rossi, Opel, while developing a strong competence in international coordination.
For 10 years he administered his own firm, specializing in furnishing and interior design.
Back in the Group, he has kept managing top clients, widening his expertise in the mobile, automotive and tourism markets. Digital and social media are his new professional passions.
From 2001 to 2006 I worked for Endemol Italia, in Rome, in which I was content manager for web, mobile, IPTV of tv shows (Grande Fratello, La Fattoria, Operazione Trionfo, Cronache Marziane).
From 2006 I worked for Zodiak Media Group, in Milan, in which I was responsible of the contents, strategy and analytics, for several companies as Tim, Vodafone, Libero.it, Tiscali, Ferrero, Lottomatica, Cameo, R101, RCS.
From 2010 I worked for BBDO, as Head of Social dealing with clients as Tim, Yamaha Motor, Beiersdorf, SCA, Mercedes Benz, Philadelphia, Martini Group, Danone, P&G, Mediobanca.
From the end of 2018 I worked for MRM//McCann, as Head of Social & Content, taking care of clients as Coca-Cola, Whirlpool, Bauli, Doria, Fineco, Mutti, Prosciutto di Parma, Mastercard, Nestlé.
From May 2020 I’m working for Havas Milan, as Head of Social, I am responsible of clients as TIM, PSA, Lamborghini, Huawei, Q8, Lindt, IFIS, Credem, Oppo, TCL, Foxy
Coming from a financial and economics background, Massimo has over 35 years of experience in the field. He’s been with Havas (previously known as Euro RSCG), and has gained a thorough experience on the ICT sector over the last 24 years. He’s now in charge of the Havas Village Milan IT infrastructure, for both the creative and the media divisions.
He started out as a freelancer, then worked with international agencies until he took on the role of Creative Director.
He is now Deputy Executive Creative Director at Havas Italia.
In his 18 years of experience, he has dealt with every kind of creative project, from strategy to idea and on every type of channel. He was also a teacher in a Ninja Marketing seminar.
His clients include major international and national brands such as Heineken, Campari, Pernod Ricard, Perfetti, Ferrero, Nestlè, IBM, Adidas, Reebook, Lamborghini, Sanofi.
With some of them he has been able to win national and international accolades.
He loves challenges, changes and everything he doesn’t know.
Born in Milan, he began his career at DLV BBDO. He then worked at DDB, Leo Burnett and BCube on clients such as BMW, Mini, Volkswagen, Audi and Campari.
He became Associate Creative Director in Publicis and developed global campaigns for Heineken and Pirelli.
He joined Havas in 2018 as Creative Director at Citroën, AB InBev and Ferrero.
He was promoted to Deputy Executive Creative Director in 2019, with special responsibility for the organization and training of the creative department.
He represented Italy twice at the Young Lions Competition in Cannes, winning a bronze medal in 2008.
His work has won numerous awards including One Show, Eurobest, Clio, Clio Sports, NY Festivals, Epica and Cannes, where he currently has 7 lions, 3 of which are golden.
Aureliano has worked in many international agencies such as Arnold Worldwide, DDB, GreyUnited, BCube and Publicis.
He joined Havas Milan in 2018 as a Creative Director and since June 2019, he has been promoted to Deputy Executive Creative Director. For several years, he has been coordinating the Master in Art Direction and Copywriting course at IED Milan.
He has extensive experience working with global brands: Heineken, Pirelli, Sky, Ikea, Audi, Honda, Volkswagen, Ferrero, Dacia, Campari, Henkel, Vodafone, Yamaha, BMW Motorrad, Unicredit, Invicta, BMW Automotive, AbInBev, Mondelez and Citroën.
He has received numerous national and international awards, such as Cannes Lions, One Show, New York Festival, Eurobest, Epica, Clio, LIA and ADCI.
14 years of experience in national and international agencies, with digital always in your pocket. He became Creative Director in 2016 and is now the Deputy Executive Creative Director in Havas.
Through his work, he has contributed to the storybranding of important brands such as BMW, Mini, Campari, Jägermeister, Heineken, Nescafé, Lamborghini, Ferrero.
He has created campaigns that have won awards at Cannes, Lia, Lovie, ADCI.
Lecturer for Ninja Marketing and IED.
He has two other great passions: fine dining and fine drinking. He collaborates with several magazines such as Reporter Gourmet, Scatti di Gusto and Identità Golose.
The crucial insights that lay a foundation for all creative thinking.
Big, integrated ideas across all communications platforms.
Brand identities that are built to last, because they build brand equity.
Smart, intuitive, and engaging user experiences.
Shaping more meaningful brand experiences.
Ideas that speak the language and spark the conversations of the world.
Digital storytelling with audio and video contents to engage the users.
We design and build websites that look good and perform even better.
We do our best to create the highest engagement.
Data transformed into actionable insights.