Citroën C3

A little dog made from all the objects we usually haven’t got room for in the luggage compartment and so are forced to discard.

This is the creative idea used to communicate how incredibly spacious the Citroën C3 Spacebox is. And it is such a winning idea that it has received a whole host of awards, including the Cannes Lion, the Gold Epica Award, the Eurobest Bronze Award, the Cresta Award and the Clio.

The commercial, which was aired in Italy and other European countries, has won the hearts of motorists everywhere.

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