In Touch

Havas Milan wins the international Peugeot pitch for the new 208 campaign. The film is an amusing hyperbole which points out the perfect connection between the driver and the world outside the car, made possible thanks to innovative technologies like the Peugeot i-Cockpit and the big touchscreen. The driver’s fingers possess a “superpower” which makes them able to push heavy things from a distance in a brazen, spectacular way. Shot in Cape Town by Thomas Garber; music: “This Girl” by Kungs.

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